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Outsell forecasts that online spending will overtake print in 2010

According to Outsell, spending on online advertising and marketing will overtake print in 2010 for the first time. The research and advisory firm's annual forecast predicts companies will spend $119.6 billion on online and digital strategies, from search engine keywords to webinars, while committing $111.5 billion to print media such as newspaper and magazine ads this year.

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URL : http://feeds.searchenginewatch.com/~r/sewblog/~3/ojUp2BDqHfA/100309-133116
Date : 2010-03-09 19:31:16
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Author : Search Engine Watch Blog

The Search Engine Watch blog offers tips on search engine marketing (SEM) and search engine optimization (SEO), and the latest search engine news.
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