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13 Online PPC Marketing Courses

If you are relatively new to PPC marketing, it’s a good idea to consider taking an online course. There are quite a few of these courses being offered, and unlike your typical blog entry or news article, they provide a comprehensive overview of paid search advertising. Another benefit is that many of the courses offer a certification exam.

Here are 13 online PPC marketing courses worth checking out:

1. Google AdWords Certification Program

If you use AdWords for your PPC marketing efforts, consider becoming AdWords certified by participating in this program. It includes an extensive study guide covering all areas of AdWords advertising. To get your AdWords certification you must pass two tests: a fundamentals exam and one of three advanced exams. Each exam costs $50.

2. Microsoft adExcellence program

If Microsoft adCenter is your pay-per-click advertising platform of choice, it’s probably a good idea to get your adCenter accreditation by participating in t [...]
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Date : 2010-06-16 15:41:40
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