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comScore Selects Imperium?s RelevantID for Enhanced Respondent Validation as Part of Ongoing Survey Respondent Quality Initiative

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it has selected Imperium’s RelevantID® to provide survey participant duplicate respondent screening. This third party digital fingerprinting tool will provide an additional layer of survey panelist verification in order to prevent the same panelist from being surveyed more than once in a particular survey. [...]
URL : http://feedproxy.google.com/~r/comscore/~3/W9wvpDiE4H4/comScore_Selects_Imperium_s_RelevantID_for_En
Date : 2010-07-13 16:58:56
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Author : comScore

comScore maintains massive proprietary databases that provide a continuous, real-time measurement of the myriad ways in which the Internet is used and the wide variety of activities that are occurring online.
http://www.comscore.com/

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