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New comScore Search Metrics: ?Explict Core Search? Up At Yahoo, Bing, Down At Google

As Danny earlier pointed out, comScore has devised a new metric called “Explicit Core Search” to separate intended search results from slideshow “gaming” (“contextual search”), which had arguably distorted search volumes at Yahoo and to some degree Bing in recent months. Here’s how comScore explains the new metric: When comScore reports our July 2010 qSearch data this [...] *** Read the full post by clicking on the headline above ***

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URL : http://feeds.searchengineland.com/~r/searchengineland/~3/es4t-tg7Kqk/new-comscore-search-metrics-exp
Date : 2010-08-17 14:15:21
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Author : Search Engine Land

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