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A few updates on reporting in AdWords

If you think AdWords reporting is looking a bit different these days, you’re right! Since we announced some important changes to reporting in late June, we’ve been regularly adding statistics and features into the Campaigns tab that were previously only accessible through the Report Center (with many more additions to come). At the same time, we’ve begun to move reports out of the Report Center entirely. In fact, new Account, Campaign, and Ad Group reports can no longer be created from the Reports tab. Now that the transition is in full swing, we thought it would be a good time to address the feedback we’ve gotten so far, point out available help resources, and highlight a few new features we’ve recently released. What we’ve heard from you We believe that reports can be faster and more powerful in the Campaigns tab. You get the flexibility to quickly switch views when you want to dig deeper into performance trends, and to act on the insights you discover by making ch [...]
URL : http://feedproxy.google.com/~r/blogspot/ATHs/~3/Sk4SElDYVZE/few-updates-on-reporting-in-adwords.html
Date : 2010-09-07 11:07:00
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Author : Inside AdWords

Google's official blog for news, information and tips on AdWords. AdWords is an online advertising solution.
http://adwords.blogspot.com/

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