SEO light

Google Instant: Impact on Search queries

Webmaster Level: AllWebmasters, you may notice some changes in you Search queries data due to the launch of Google Instant. With Google Instant, the page updates dynamically to show results for the top completion of what the user has typed, so this means people could be seeing and visiting your website much faster than before, and often without clicking the search button or hitting “enter.”While the presentation of the search results may change, our most important advice to webmasters remains the same: Users want to visit pages with compelling content and a great user experience.With Google Instant, you may notice an increase in impressions because your site will appear in search results as users type.Impressions are measured in three ways with Google Instant: